STRATEGI
MEMBANGUN CALON PENJUAL BERKARAKTER
Sandi Supaya
Jurusan Administrasi Niaga, Politeknik Negeri Semarang
Jl. Prof. Sudarto,
S.H., Tembalang, Kotak Pos 619/SMS Semarang 50061
ABSTRACT
The era of full transparency makes
buyers more educated, and competition is getting tighter. Selling with character is
a requirement in any business practice. Building strategies of
prospective sellers with character
is begun by instilling noble values,
then cultivate and
empower those values through educational interventions,
supported by a number of supporting
devices.
Key words:
full transparency, building strategies of prospective sellers
